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Mission Statement


Mission Statement


Our mission is simple: to provide the best tasting coffee at reasonable prices, without harming the planet.

By creating socially sustainable packaging, biodegradable and environmentally friendly K-Cups and developing eco friendly initiatives to minimize and eliminate plastic waste in landfills, we strive to be a global coffee leader that protects our planet.

To continue as a well-respected, innovative provider in our industry that reaches out to the markets that we serve with the best product for the best value, enhancing our client’s brands, thus promoting ours.

To meet our client’s every need with tireless professionalism, passion and perseverance until complete satisfaction is accomplished. Elite will strive to provide fair living wages to our growers and employees, support the charitable and educational efforts of our clients and produce a fair return for our stakeholders while continuing on a path of consistent excellence as the cornerstone of our identity.

We will reinvest in our company to maintain its health, longevity and abilities by maintaining a solid infrastructure makeup of technology and committed long-term, human resources in order to deliver consistent and competitive products, services and solutions in innovative and cost effective ways.

We will realize this mission by setting the highest standards in Service, Food Safety, reliability, employee safety and cost containment in our industry.

Finally a quality cup of coffee at a reasonable price!